Southwest Airlines Introducing a New Type of Fare Next Year

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December 8. Travelers who “wanna get away” will have a new option on Southwest Airlines next year. In a presentation to investors Wednesday, the airline announced that it will introduce a “new fare product” midway through 2022.

The fares will appear in a fourth column alongside Southwest’s current Wanna Get Away, Anytime and Business Select offerings.

Details are still under wraps, but Southwest Executive Vice President and Chief Commercial Officer Andrew Watterson said it will be above the airline’s lowest priced Wanna Get Away category and offer enhanced attributes “customers will happily pay a little bit more” for.

He stressed that the new product will not take anything away from other fares but offer something more. It will be available across all channels for business or leisure.

No new destinations were announced for next year.

Instead, the airline plans to focus on maturing the 18 new markets it has added since 2020 as well as its Hawaii service.
Outgoing CEO Gary Kelly said restoring the frequency of flights to existing destinations is the immediate priority. The airline on Wednesday announced new nonstop routes between Austin, Texas and Tulsa, Oklahoma; San Antonio, Texas and Oklahoma City, Oklahoma; and Syracuse New York and Tampa, Florida, with service set to begin in late April.

Source: USA Today

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91930cookie-checkSouthwest Airlines Introducing a New Type of Fare Next Year